Strategic Producing

I build the next project
with people who have
outgrown their old form

I take a person from a point of uncertainty and guide them through clarity to the launch of a project — one that will stay with them for 5–10 years.

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A creator is born only through action. Transformation doesn't happen before the project — it happens inside it.
17+
years in strategy
60+
products launched
1.5M
users acquired
∞
own projects
Who this is for

There are people who have built a lot.
And yet they're stuck — not because something broke,
but because they've outgrown their old form

01
The meaning has left the current project. Everything works, but something feels hollow inside.
02
Too much going on — and none of it truly inspires anymore.
03
Something new is already alive inside, but hasn't taken shape on the outside yet.
How I work

Three points.
One path.

1
Uncertainty
We shake everything out. Look at what falls — experience, projects, desires, fears. We figure out where your truth is, and where you've been lying to yourself.
Diagnosis
2
Clarity
We choose one focus instead of five. We understand who you are now and where your real strength lies. We form a vector for the next stage — concrete, yours, not borrowed.
Strategy
3
Project
We build the strategy, package it, launch it. Your reassembled direction becomes a living project. Sometimes I take people into full producing — we build it together.
Launch
Result

From "everything's there
but nothing's assembled" —
to a launched project

Your next — possibly defining — project for the next 5–10 years. A true reflection of who you are and what you stand for.

  • One focus chosen instead of five
  • A strategy and first real steps in place
  • Clarity on who you are now and where your real strength lies
  • The project is packaged and ready to launch

I'm not a psychologist. I'm someone who has launched real projects — and knows how to work with both the inner world and the outer form, strategy, and market.

Sasha Da — on her approach
Cases

Who I work with

Amir Tagiev
Founder, Improv Camp
30+ years of work, co-founder of creative camps Balagan and Kavardak, partnership with Evolution, Kusturica's village. A person with a deep mission — needed to package it into a clear product.
Product packaging
Andrey Chernyakov
Founder, Evolution.new
Development program for entrepreneurs and C-level executives, 25 years of experience, international audience. Reformatting his own project.
Strategy / Podcast
Leonid Kozlov
Serial entrepreneur
Accelerator in San Francisco, impact projects. Taking an educational product to a global audience on Koh Phangan.
International launch
And others
CMOs, founders, creators
A CMO at a large corporation, a PR specialist in emigration, a producer from Cape Town, School of Life in Israel — every time a different ask, one underlying truth.
Various formats
About

I live in constant assembly mode myself

I see the person and the project at the same time — and I know how to translate one into the other. I understand both meaning and mechanics. I'm in this myself right now — which is why I know every turn from the inside.

I see the creator in a person before they see it themselves. And I help them emerge — through a project that truly belongs to them.

Corporate background
P&G, Unilever, Beeline, Skillbox, Evolution — 17 years in marketing, strategy, product and education. 1.5M users through freemium funnels.
Own projects
Hero's Island on Koh Phangan, Cyclone Cycling, Supervision Build, Wonder Adventure — each time from idea to living reality.
Work format
Personal 1:1 work, 3–4 months. Sometimes I take on full producing. Maximum 2–3 people at a time.
Based in
Koh Phangan, Thailand. Work online and in person — including personal retreats on the island.
The idea I carry

Transformation doesn't happen before the project — it happens inside it

Start

Ready to move?
Let's talk

A first diagnostic session — to understand if working together makes sense.
Choose how you'd like to reach out:

💬 WhatsAppMessage on WhatsApp ✈ Telegram@sashadone ✉ Emailstart@wonderadventure.co